Why you should never use free online design sites for your business website.
Free online design sites are very common these days. You’ve probably seen the adverts on TV or on the web about how to build your own website or get a professional all bells and whistle website for FREE! Yes, FREE! Cheap or free online design sites such as 1and1.co.uk, weebly.com or wix.com make it as easy as 1,2,3.
- Step 1: Sign up now and get a FREE domain!*
- Step 2: Design your new website in minutes!
- Step 3: You are live! Grow your business online!
You may not have a big budget right at his minute to hire a web designer or you may feel you can do all of this yourself, after all, you know your business better than anyone and online design sites are cheap or even FREE. Plus they look so easy to do, it’s a no brainer surely?
Well, in an ideal world maybe, but before you go ahead and start building a website that is going to attract 100’s more customers or blow your competition out of the water, let me stop you right there. I was recently reading an article by Business 2 Community’s – Why You Should Never Use a Website Builder to Design Your Website that highlighted some very interesting, if not surprising points.
In summary, here are Business 2 Community’s biggest reasons why your business should never build a website using free online design sites.
1) Flash (which is bad for SEO)
Surprisingly, most free online design sites are created with Flash which is really bad for SEO.
2) Reduced Credibility
If your visitors land on your website and recognise the unprofessional design and layout, they will see you as a company as cheap and who doesn’t care what their customers think about them.
3) Online Ads and annoying banners
Ads and banners on your business website is a definite red flag.
4) High cost over time
It may be advertised as free initially, but over time the monthly fees for FREE online design sites start to come in.
5) FREE online design sites don’t care about your success
Free online design sites want you to sign up and then start charging you the monthly fees, they don’t care if your website brings you more traffic or leads. A professional web designer will tailor your website design to your needs and your business.
By using a professional Web Designer or Web Consultant, you get so much more than a out of the box website that will not help your business achieve its online goals and make you more money. There are many reasons why you should always choose a Web Designer or Web Consultant over free online design sites if you are serious about your business. For example, a good Web Designer will :
- Get to know you & identify your business needs
- Produce a tailored, SEO friendly web solution that gets results for your business
- Offer personalised attention, one-on-one interaction and support to guide you along the web project even after you have launched
- Honestly care about the quality and success of your website
Online design sites are easy to use and relatively quick to set up, but they don’t offer a visually engaging, functional website which will provide your visitors with a positive experience when visiting your site. On the surface it may seem like the more economical option, but you will see the monthly fees soon start to come in when the initial free period is over. If you’re serious about your business, speak to an experienced Web Designer or company who will create a website that will help your business achieve it’s goals online. In this day and age it’s very easy to set up a website on your own, but it’s very hard to create a successful one.