Client : The Degsy Lids | Tasks : Logo Design & Stationery, CD Design, Social Media Strategy & Design, Lead Generation
The Solution
A unique logo design with supporting material, plus social media branding and lead generation to increase bookings.
EggBox Web Design met with the Desgy Lids (a Liverpool cover band) to find out exactly what they wanted their band to say and look like, which would determine the logo identity and marketing materials. The result was a unique, classic yet contemporary logo design which reflected throughout all of their marketing which targeted bars, clubs & wedding venues in Liverpool.
Other critical areas of the project included :
- Logo Design & stationery: Unique logo design and strap-line that promotes them as one of Liverpool’s best cover bands.
- CD Cover Design: Demo CD cover design.
- Facebook Page: Fully branded Facebook page with integration of music app ‘Soundcloud’ to play band’s songs via page.
- Lead Generation : Opt-in / Lead generation form functionality on which includes offer to increase customer interest and build email list.
- Email Marketing : Ongoing email campaigns to communicate special offers and events to customer mailing list.
The Results
10 + bookings in first 2 months of Facebook Page launch.
- 30 + enquiries for gigs via Facebook page.
- 10 + signed bookings for 2015 in first 2 months of Facebook Page launch.
250 + more Facebook followers since launch.
- 250 more Facebook fans since launch of website.
- Customers can now be communicated instantly with special offers, and can make bookings via Social Media.
- Followers are instantly contacted about upcoming gigs and latest songs.
